Tag: julie lary

• Marketing from the Grocery Aisles: Empowering the Consumer… Maybe

  My husband has no patience for waiting in lines, in spite of being an engineer who can sit for hours,… Read more.

• Marketing from the Grocery Aisles: SmartPhones and Obedient Carts

  From a consumer point-of-view, grocery stopping is fairly low-tech. You push a cart or carry a basket through the store,… Read more.

• JCP Who?

  I’m a retailer’s nightmare. Not only am I a penny-pincher, but I’m on a recycling kick, meaning I’m more likely… Read more.

• Marketing from the Grocery Aisles: There’s no Lining Up if there isn’t Money to Purchase

  In early February, I participated in the launch of the commercial version of an application, which had previously been in… Read more.

• Marketing From the Grocery Aisle: Observing Shoppers with Kinect

  What you take off the shelf is tracked The next time you reach for a product on a grocery shelf,… Read more.

• Marketing From the Grocery Aisle: Black Friday

  Walmart’s Cost of a Sale The success of a business often centers on how much it costs to attract, obtain… Read more.

• Marketing From the Grocery Aisle: What You Walk on Matters

  Type of flooring affects buying behavior Martin Lindstrom, author of Brandwashed: Tricks Companies Use to Manipulated Our Minds and Persuade… Read more.

• Marketing From the Grocery Aisle: What People are Telling Me

  Does the Hypothesis Hold Water? For the past few weeks, I’ve questioned various people about their grocery shopping habits, and… Read more.

• Marketing From the Grocery Aisle: Green Gap

  Marketers are notorious for rooting out scientific terms than plastering them across product packaging and advertisements in hope of generating… Read more.

• Marketing From the Grocery Aisle: Early Indicators

  Food is vital. It’s on the fundamental level of Abraham Maslow’s hierarchy of needs along with air, water, and other… Read more.

• Marketing From the Grocery Aisle: Smart Couponing

  A week after a quickie civil wedding, my husband loaded up a moving van, put a large bird cage in… Read more.

• Marketing From the Grocery Aisle: Why Grocery Stores

  Anyone who’s heard me speak knows I routinely resort to analogies; one of my favorites is grocery stores. I’m fascinated… Read more.