Tag Archives: freelance writing

Marketing From the Grocery Aisle: Why Grocery Stores

Anyone who’s heard me speak knows I routinely resort to analogies; one of my favorites is grocery stores. I’m fascinated with the operation of grocery stores and feel understanding how they attract and appeal to a spectrum of customers is fundamental to identifying and tackling many marketing challenges. This is the first of many articles […]

I Picked the Perfect Time to Go Technical

Last week, I was busily launching scribbles— creating a website, making a Facebook page, obtaining a Hotmail address, updating my profile information, and connecting communications. I’m not technically savvy. My skills are limited to pushing buttons, pulling down menus, randomly typing, and cursing until I get the desired result, give up or break the functionality. […]

Why Scribbles?

Since I scribbled my first words using a crayon, my grandmother Rose, aspired to turn me into a writer. Born in Russia, she migrated to America in the 1930’s along with her five sisters. Even though she knew not English before setting eyes on the Statue of Liberty and Ellis Island, she studied hard and […]