Tag Archives: food packaging

Zero Waste: Marketing from the Grocery Aisles

A new concept for marketing food where customer’s bring their own counters and purchase just what they need.

Marketing from the Grocery Aisles: Swimming in the Ocean

While perusing the web, looking for what’s new in supermarkets, I happened on an article about Fresh & Easy, a chain of markets that specializes in fresh, wholesome food for modern consumers. Its 157 small-format grocery stores are located around Las Vegas, Phoenix, and major California metropolitan areas. The chain’s latest marketing campaign touts “a […]