Tag Archives: Dell

Can work be a home?

Yesterday, Dell announced they were pruning their sales department. An initial response came from a former employee who wrote, “Dell was not your home – nor will your next employer be home.”   Having worked for Dell, on-site in Round Rock, Texas, I somewhat disagree with the statement. It makes sense that one shouldn’t prioritize […]

Marketing from the Grocery Aisles: Value Brands

When I worked for Dell from 2003 to 2007, many of their desktop systems were considered “value” PCs, selling for less than $400, advertised on the back of Parade magazine and in newspapers, touted on TV (“Dude, you’re getting a Dell”), and promoting across the Internet. We’d jest they were made from cardboard, chewing gum, […]